35% Visitors are Invited by Organizer

According to the survey data, 35.2% visitors are invited by organizer to participate in the CHIC; "peer recommendation" accounted for 32.4%; through the "media advertising" accounted for 24.5%. Those figures show that "a direct invitation through the organizing committee" is the most important event information distribution channel. In addition, "peer-recommended" also played an important role in information channel. This not only shows a wide range of promotional channels of CHIC, but also reflects its reputation over this industry. The role of the media advertising should not be underestimated. Nearly a quarter of the visitors get messages through the media and advertising then participate in the exhibition, which undoubtedly expand the size and influence of this show.