KINGHERO opens new production facility in Xiamen

KINGHERO AG, the German holding company of a fast-growing Chinese fashion group, announces that the new production facility in Xiamen has started operation. Full production capacity is to be reached by the end of June 2011, when the relocation of KINGHERO’s production is completed.

The new production covers an area of 70,000 sqm. KINGHERO’s total investment in refurbishment and equipment amounts to EUR 5 million.

Due to the strong growth of KINGHERO, the opening of the new facility enables the company to increase its production volume by 20% and to further increase manufacturing flexibility. The new production facility is equipped to produce the entire product range of KINGHERO and significantly reduce the time-to-market of new fashion. The facility is located in Xiamen, a short distance from the company’s current production site.

“The successful expansion of KINGERO and our aim to have a high rate of flexibility makes it necessary to increase our own production capacity”, states Zhang Yu, CEO and founder of KINGHERO. “We are very pleased with the recent developments and are confident that we can reach our targets for the financial year 2011.”

KINGHERO AG is the German Holding Company of the KINGHERO Group of companies, mainly active in the Peoples Republic of China (PRC). The Group is a strongly growing apparel manufacturer and designer, featuring a leading Chinese fashion brand for the strongly growing urban middle class in China. The product portfolio includes suits, jackets, shirts, pants, sweaters for men and women and is divided into a business casual range and a general casual range.