Trinity on the prowl for heritage European fashion brands
Trinity Ltd, Hong Kong’s luxury menswear retailer, which acquired Italian fashion house Cerruti last year, recently said that, as a part of its expansion plan in China, it intends to get its hands on more heritage brands in Europe.
Sunny Wong, Managing Director of the Group said that, the company plans to concentrate on heritage brands and more essentially to acquire more European brands, as they believe these brands will better attract the Chinese customers.
Trinity, a sister concern of Li & Fung Ltd, a consumer goods exporter and logistics consultant, acquired Cerruti in December last year, at a price of $70 million.
Sunny Wong, Managing Director of the Group said that, the company plans to concentrate on heritage brands and more essentially to acquire more European brands, as they believe these brands will better attract the Chinese customers.
Trinity, a sister concern of Li & Fung Ltd, a consumer goods exporter and logistics consultant, acquired Cerruti in December last year, at a price of $70 million.
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